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Style My Kid

Your one-stop online shop for babies and little kids' clothes, accessories and gifts, chosen with style, quality, and affordability in mind.

Anyone who’s been shopping with young children will know the story – World War III breaks out as you bundle them in the car, it’s inevitable you forget something (usually nappies), the pushchair won’t co-operate, and that’s all before you even make it through the store door.

It’s exactly this scenario that inspired Amy Lunt to start Style My Kid while on maternity leave with her firstborn (er, superwoman?!). Amy was later joined by Anne Miles, and then co-owner Julie Harriss (plus husband Dan), who knows the challenges of motherhood all too well, having been made redundant during her maternity leave.

Born out of the desire to make life a little bit easier, Style My Kid is an online one-stop-shop for stylish but affordable baby and children’s clothes, up to age 6. Scrolling through the site, it’s evident that everything stocked has been curated carefully – all the clothes are made from high quality, often organic materials and can withstand frequent trips to the washing machine. Just how we like it!

Core brands include cool, colourful zip sleepsuits from SMK; sweet eco Scandi brand Fabelab; matching sets of animal apparel from Zoocchini; and the sweet Moonie Humming Friends range (Stacey Solomon and Mrs Hinch are fans!).

Also on the site is a selection of Arts & Crafts from Micador and sweet storage boxes by Potwells. There’s even a ‘Resident Expert‘ section on the blog with helpful tips and advice on parenting and more from experts in the field. We think the clothes are gorgeous and will seriously up your kid’s sartorial creds in the playground.

There’s free delivery on orders over £25 PLUS here’s an added Muddy perk of 10% off with code SMKMUDDY10 especially for you.

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