Muddy says: This Oxfordshire natural, cruelty-free skincare brand has won national plaudits - and now is sold in John Lewis!
Muddy says: The Creative Duck offers workshops, talks, SEO training and all sort of practical business help to its community of creatives in and around Henley. They've even created a stylish online store to help their clients sell their goodies.
Muddy says: A concierge service that can help your man be the ultimate gentleman, never forgetting a special occasion, whisking you off to amazing events and generally helping his, and in turn, your life be more luxurious and less stressful. Sign him up now!
Muddy says: Such a great idea - pretty hair bangles work as well on the wrist as in a ponytail in a range of different charms and colours.
Muddy says: These luxury, handmade scented soy candles look gorgeous, and can be personalised with names, messages or quotes, making them perfect gifts.
Muddy says: Pretty pottery and ceramics, and an eclectic mix of homeware, wrapping and stationery from this lovely Princes Risborough gift shop.
Muddy says: Young and talented Muddy Award Best Jewellery Store Winner Libby Rak creates handmade beautiful pieces from her workshop in Woodstock. You're gonna want them all.
Muddy says: A gold star for helping the environment whilst making your own smell divine. Oxford-based NC Oxford's luxurious hand-made scented candles are sustainable, local and quality all the way.
Muddy says: Want to make your home a place of calm and comfort? Head to this new interiors shop in Winslow for hygge-inspired interiors, gifts and advice on how to transform your home into a sanctuary.
Muddy says: We love masculine, stylish timepieces and this brand new collection nails watches that are made to endure life in the country while looking oh so stylish. Bonus - they come in at under £100.
Muddy says: Stay safe and stand out from the crowd in these glow-in-the-dark fun beanies plus doggie gators, coats and jumpers.
Muddy says: looking for a gift that's a bit different? This brand Watlington store is as chic as it is irreverent, with much of its stock crafted by clever, arty stay-at-home mums.
Muddy says: Oxfordshire jewellery designer Nicky Blystad offers a modern twist on classics with her unique, feminine, affordable earrings, necklaces, rings and bracelets.
Muddy says: Need an emergency gift for a man in your life? Burrows & Hare is a super-cool gentlemen's concept store, with two branches in central Oxford.
Muddy says: Check out these quirky handmade wreaths and table centrepieces, crafted from game bird feathers. How exceedingly English!
Muddy says: There's a treasure trove of luxe make-up, skincare and fragrance brands in this Thame indie beauty boutique.
Muddy says: A stylish small-batch Henley candle company, recommended by Vogue for its essential oil bowl candles, diffusers and soon-to-come bath products.
Muddy says: Well-sourced, stylish, eclectic boutique stocking designer cashmere, beauty and gift products in Henley. We'll take the lot, thanks.
Muddy says: Set within the quirky backstreets of Aylesbury, Holy Cow Home is a treasure trove of unique homeware from around the world.