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E for Emporium

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Another fashion boutique, another day where I have been unable to resist buying a whole load of gorgeous clobber *sigh*. Clearly I will never be one of these hard-nosed business women who earns a fortune. Too much stuff to buy!

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Anyway, the point is… have you been to Law & Company? I’d visited its Stow store a year or so ago and loved it, but hadn’t realised it had since expanded to a second store in Oxford, nestled in that fabulous little road South Parade in Summertown just off the main road.

I’ve written about South Parade before – it’s that little stretch of shopping loveliness that includes designer boutique Vanilla, the recently reopened Oxford Wine Cafe, the Sarah Wiseman gallery, Liscious vintage furniture (currently having a massive clearance sale) – and further along, the North Wall theatre, one of my favourite performance spaces in Oxford.

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I’d say Law & Company is the perfect foil to Vanilla across the road. Where Vanilla is serene and calm, designery and let’s be frank, very pricy, Law & Company is more approachable, not only in its high-street price points (£30ish for a t-shirt. £70 for a jacket) but in its energy and emporium-style emphasis on fashion, homeware, kids stuff and accessible gifts, so you there’s the promise of things to discover.

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The woman who owns Law & Co, Denise, used to be a model (and is also supernice – grrrrr!), and I’m guessing those years of being styled have helped hone her own eye for what’s cool because I very quickly felt my hyperventilating Ooooh, I like that, and that and that buying impulse, despite my, um, ‘compact’ figure not suiting the more boho-Ibizan-floaty style bits that probably look utterly brilliant on Denise.

law & co collage

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So what did I buy? Only the most expensive thing in the shop (what? I’ve been good for ages!) – £195 on this fantastic denim military-style jacket. There was an equally gorgeous striped jacket with silver detailing for £70ish but they’d sold out of my size, so, you know, I had no choice but to shift my gaze upwards. I’ve been desperate to find a jacket I can throw on with jeans or white denims and I love the piping detail and the cut, so I’m regarding it as an investment, and that’s that!

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Then I realised I needed, absolutely, essentially, another scarf. Because I don’t have one in this pinky/orangey/luminous colour. And it was only £14.95. And I loved it. So that was that.

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I could have done more damage – there’s a very good selection of statement costume jewellery – but I’d just bought a pair of horrifically expensive trainers with pronating doo-dahs and more cushioning than John Lewis’s haberdashery department, so I had to leave the sandals and cuff (below) this time.

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The good thing about Law & Company is that they have a fast turn around of stock, so I’m going to go back in a few weeks and see if I can bankrupt myself further. If you fancy checking the boutique out, don’t forget to give yourself enough time to meander around the other shops down that stretch, and maybe top it off with lunch at Portabello just for the hell of it.

Law & Company, 35 South Parade, Oxford, OX2 7JN. lawandcompany.com

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